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I don't think pay-per-item is a plausible model for news, because of click-bait.

Music works well, because you can preview a song, even hear it three or four times, but still want to own it. TV and movies you can have trailers and ongoing series and online reviews to decide which to buy.

But news will always be a leap of faith, and click-bait will always be an excellent (short-term) strategy. If I previewed a song on iTunes, and then bought it, and the remaining ~2 minutes of the song was just static, I would be furious; I would be on the phone with Apple to yell at them.




Many news sites limit readers to a few articles before throwing up the pay-wall. Usually that means paying $$ for an ongoing subscription (/m, /y). Maybe if you could make a /d or /w micropayment? You've already had an opportunity to sample a few articles so know what quality to expect.


Blendle allows you to get your money back. I've used it quite often and as a result I've spent more on news through Blendle than I've spent on news throughout my life. I think that model can be quite effective.




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