What the hell was that RTS thing? Walking around an empty table? That's not "augmented". There was nothing to augment!
 : https://www.engadget.com/2014/08/24/star-walk-2-mostly-impro...
But it isn't very interesting, now is it?
What's the point over a rendered plane? Gameplay would be identical.
It is just using the camera and other motion sensors to track movement. It isn't augmented reality in any sense.
having artificial body parts, especially electromechanical ones.
• informal having ordinary human powers increased by the aid of bionic devices (real or fictional): working out in gymnasiums to become bionic men.
• relating to bionics.
Clearly nothing related to this chip. In my book that is crossing the line between PR and BS.
ps: annnd it was. I've been cooked.
True-tone display is great too (previously on iPad Pro), but I doubt the average user will be very aware, even if they love it.
Remains to be seen how much the processor and camera calibration help with AR.
Just call it an iPhone. What iPhone do you have?
I have the 2017 model. Or early/late 2017 model like people do with their laptops if two are released in the same year.
"I have the iPhone 2017 LE."
"I have the iPhone 2016 SE."
you get two logical identifiers - the year it was released (basically the same thing as the "version") and the "trim" of the phone.
Right now it's a mess - you've got the iPhone SE that describes the trim but not the year and you've got the iPhone 8 that tells you the version but not the "trim" and then you've got something like the iPhone 5S that seems like it's describing the trim and the version but really just describes the version.
Apples gone real weird lately.
It was so confusing I thought the introduction video was showing old 7 and expected them to be shattered or replaced by the 8.
Phil Schiller spent probably 5 full minutes without an audience reaction (until the sky star map AR thing).
hold on: one more thinging
I get that it's optional.
Putting them everywhere, like the kitchen counter, home and office desks, car and bedside table would really lengthen the lives of phone batteries. If it really took only a second for people to do the equivalent of plugging in their phone they'd almost always leave them charging.
That's the best use case I can think of.
It's not a fundamental change of course... battery lasts long enough you probably could just skip charging instead (other than the night-stand case) and it's only slightly more convenient than plugging in a cable.
The 1k phone is rumored to be the iphone X and should be announced soon according to rumors
People tend to associate the S models with the small updates and number bumps with big updates (even though going from old S to new S is just as big an update)
Apple's central brand value has been the promise that everything that looks good in an announcement also works good in practice, better be last and best than first and worst. But they are bound to lose that if they force themselves to fill one "new iphone!"-presentation year over year even when the smartphone is mostly done.
A11 single-core performance is 2x that of Samsung/Qualcomm's latest flagship chips, and equal to Macbook Pro's Intel Core i5-7360u.
It's just one (I think relatively reliable benchmark) but it still gives an idea about where Apple's chips are now compared to where they've been just a few years ago compared to Intel, as well as the other mobile competition.
It's also interesting that their first mobile GPU is so highly competitive with Imagination/everyone else's mobile GPU already.
That's a little provocative of a question, but seriously, plenty of manufacturers have shown that you can make a small-bezel phone for the low low price of $700. Why can't Apple manage it?
(And they don't have a lot to say about the iPhone 8. Better camera, wireless charging.)