Hacker News new | past | comments | ask | show | jobs | submit login
Onboarding is the secret sauce powering viral loops (pointzi.com)
3 points by mustafabisic1 on Aug 10, 2017 | hide | past | favorite | 1 comment



Was loosely relating to "aarrr pirate metrics" and I thought the Canva experience/comment was relevant. The point is that the second "r"(referral) is really where your engine of growth kicks in. If you have enough referral, you've already crossed the chasm of activation and retention so the last "r" of revenue will come with enough referrals.




Guidelines | FAQ | Lists | API | Security | Legal | Apply to YC | Contact

Search: