> ICANN's core values are creativity, innovation, and respect the flow of information. The .Feedback registry is innovating and following those core values by allowing transparency with an independent review system that can be operated by anyone willing to sponsor a name. The .Feedback domain is different from all the other registries. It is human nature to fear change and innovation, this registry doesn't want to be in the business of selling just DNS domains like every other registry. We want to innovate!
(Innovation my ass...)
Also2, this seems to be the official page for the operation:
EDIT: Jay seems to be a big fish in the industry, so this is somewhat surprising.