| ||Ask HN: How to write great headlines|
22 points by grep on June 27, 2010 | hide | past | web | favorite | 18 comments |
|"According to David Ogilvy (one of the greatest ad men ever), five times as many people read the headline as read the body copy of your advertisement. It may be the only chance you get to make a statement." Source: urbachletter.com|
The statement is right for any business. Knowing how to write great headlines for your articles and post is as important as the content.
How do you become good in this "art" ? Do you have any book recommendation, blog posts, tips ?
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