Have a side project which is an analytics web application based on 100k+ records. I was initially thinking to get a small payment from each user. But it appears to me that - information provided can be easily scrapped from site (if someone really wants) and it won't make sense.
So I am thinking of revenue model based on ads. At its 'full' potential web application can draw a million visits per month (in 2-3 years may be).
Adrevenue calculators show adrevenue of $2000 dollars for a million visits[0] with 2 pages/visit and $1 RPM.
How realistic are these adrevenue calculators ?
Can anybody share their experience with real numbers and insights.
https://www.omnicalculator.com/business/website-ad-revenue\
edit: reformed sentence
I once managed another project that had about 14m visits/mo and made a meager $3000. Bad target demographic.