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Another lucrative possibility in trends is stagnation.

The market very often has been there quite a while with major players in it that are concentrating on monetizing their current offerings while being completely blind to the fact that new possibilities are now available. This tends to happen to startups that have "matured", generally replaced all their leadership and now have very little internal vision.

If you can spot one of these opportunities it can be a true goldmine.




Tullow Oil is a great example of this.

They take over oil fields after the big oil giants want to abandon the well and usually manage to squeeze more out of the well in a more efficient and environmentally-friendly manner. Their profits are generated primarily in Africa, and they also work better with local officials than the big players do.

http://www.businessweek.com/magazine/content/05_13/b3926075_...

Maybe BP should contact them and hand over the Gulf mess to them :)




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