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Hype is worse that what people think: it create bubbles where constructive disagreement and criticism are quickly shunned.

Amazon has (or had) a culture of encouraging criticism (as long as it's supported by reasonable explanations) to the point of harshness and this was quite effective at stopping hype.

Grumpy engineers loved it, starry-eyed ones got hired elsewhere.




> Hype is worse that what people think: it create bubbles where constructive disagreement and criticism are quickly shunned.

And sometimes constructive criticism is mistaken for hype and shunned by the management, you would hear: we always done it this way, why choose this new technology that might break things; so you have companies that are still using COBOL on the mainframes and don't see anything wrong with it, as well as store user passwords unencrypted.




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