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It is freakishly hard to build a successful SAAS if you have funding and a solid team. Doing it alone as a solo non-programmer has got to feel like trying to drink the ocean.

I've never been able to figure out how non-programmers can sift through mounds of freelancers to find a good developer. And, even if they find good developers, I have no idea how they manage to motivate and retain them.

I'd love to read some stories from successful solo non-programmers. If anyone has some links, please share...




Here's one https://www.indiehackers.com/businesses/convertkit ... follow the link to their blog about the "Web app Saas challenge" and they outline the entire process they took.

Wildly successful too ... $600k MRR in just a few years https://convertkit.baremetrics.com/


I don't have a link - but I have my story. I assisted a colleague and friend to launch his SaaS last year. It looks to be very successful. I helped him by providing technical architecture (I did no programming) and by finding a contractor (offshore) to do the development. We used Firebase. He had a designer do the mockups in UXpin. This is hard yes but impossible no. Things have changed for the (much) better in the last two years.


> I've never been able to figure out how non-programmers can sift through mounds of freelancers to find a good developer.

I'm not convinced programmers can either, they can just find the ones that think like they do and weed out the worst of the worst.


If they find a good developer who helps them build a product, they are not solo anymore. If they keep pretending they are, then they are just assholes taking advantage of people.




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