The only example I can give is at my day job, I built a backup system that uses Azure blob storage because I actually trust Microsoft more than Google.
I wonder how many other people have a "anyone but Google" approach? It's not just cancelling services, it's the churn in APIs; they seem to be less stable than products from almost any other company.
Google's core business is search and ads. Everything else is either an afterthought or a dalliance, and it shows.
But now that I have a chance to think about it, I can see his point. Most companies don't really take that particular risk into account and just kick the problem down the road. If you tried raising it as an issue, you'd get responses ranging from 'sure, figure out a way to value the risk and we'll add it into the model', to 'who cares really?'.
While I've embraced Golang somewhat, it took me a few extra months of research and thought before doing that.
I wouldn't be surprised if they take the gamble on releasing a (free?) online enterprise office application suite as some sort of MS Office Lite. Google is no longer the hero of innovation we all thought they once were, and slowly but surely, smaller niche companies and serious tech giants with the singular goal of squashing Google will replace their core products with products that are more open source, privacy-focused, and with real customer support.
I remember when I wanted to work for Google. God, I remember when I wanted to work for Facebook. What the fish was wrong with me.
IMHO there's nothing wrong with wanting to work for Google/Facebook/any of the big 4/5. Get one of those on your resume and you are set for life, even if the work isn't all it's cracked up to be.
The problem with Google and Facebook is that I've come to realize our ethics are extremely misaligned.
I'm not interested in building exploitable systems filled with damaging metadata that can be abused by totalitarian states or vengeful employees.
I'm not interested in forcing Africa into a world where Facebook and Google are synonymous with the internet.
I'm not interested in running an echo chamber that 1/4 of the world's population uses, subjecting others to political influence and carefully syndicated information that influences their thoughts and behavior, while providing massive quantities of foreign user data to three-letter agencies interested in squashing social uprisings in third-world countries.
And I'm not interested in shutting down my moral compass by accepting corporate propaganda that tells me what I am doing is right and for the benefit of mankind.
Only reason I ever wanted to work for either was the prestige, the badass lunch buffets, and the feeling that I'm doing something important, positive and ground-breaking. But those are all selfish desires and the last one isn't true.
Now Deep Mind... I would work for Deep Mind. Or even just intern. I would love to work with some of the ML pioneers even if just for a few months and just soak in everything I can.