Do you have a process for getting feedback for new posts you write, either for personal blogs or for content marketing posts? If so, what is it? Personal friends, professional development groups, asking for critiques on HN or elsewhere? I'm more interested in what you do before you hit the "publish" button, rather than getting reader comments afterward.
And a follow-up to that: have you ever, or would you ever consider, paying for feedback/editing services on a post you write? Would the ROI be worth it for you (in particular, for a marketing blog)? Or at that point would it be easier to pay a PR firm to write for you?
I would consider paying a small amount for feedback/editing but I would expect the feedback to be very good otherwise, I would not continue to use the service.
I would also consider to exchange feedback for feedback.
For my personal blog I (mostly) don't collect feedback before I hit the publish button but I correct the blog post according to the feedback I get afterward.
