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I think this is a little more tricker. When customers make buying decisions, there is "Nest, owned by Alphabet and not likely to be shut because they are broke" benefit that they get. When they fail to meet those expectations, it should and will certainly reflect on the trust for Alphabet. Mainly because of your argument: Alphabet has little control over the companies and one should stop expecting good treatment and product lifecycle just because it is under Alphabet umbrella.

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