I read the article and did not get this "modder" subtext into my head anywhere. There is simply none of that there. He is talking about regular people.
There is one small blurb about parts being replaceable. So are parts in cars. Not everybody who goes to a mechanic to have a part replaced is a "modder". When my 70-something parents, not techies, have issues with their PC they take it to a local shop and they replace a bad disk or whatever.
Maybe you just throw out entire machines when they break but I think you underestimate the extent to which other people, yes regular people, try to avoid that if they can.