Story time! My gf and I went to take pictures of some expensive cars at an Audi dealership. While there one of the nicely dressed sales people started talking to us about the Q7. He quoted about 70k cdn as a starting price and argued, sure it was an expensive car but it lasts longer and you save money in the long run.
I think maybe that's what apple was trying to get across, buy some quality hardware that is updated regularly instead of spending low on cheap things. It's a poor argument for sure but I wouldn't call it out of touch because it is the defacto argument sales people try to use to get you to purchase more expensive things.
expensive car but it lasts longer and you save money in the long run is not equivalent to buy some quality hardware that is updated regularly instead of spending low on cheap things. You left out that part where it says save money in the long run. Which is also exactly the thing which is extremely likely not going to happen with Apple hardware.
Great argument for non-depreciating assets. But too bad computers probably depreciate more than cars! But I have been converted to the cult of Apple with their Macbook Pro's. I think a used one is probably a good value. I am using a mid 2012 MBP and it is still great. I won't be able to use a non Apple trackpad anymore I think.
Total Cost of Ownership on imports is brutal even when compared to similarly priced domestic cars like let's say a Grand Cherokee in this case.
So while I do agree that in some cases it makes sense to invest a little more (I'm typing this on a top of the line MSI laptop after all) - cars are not the best example here for a variety of reasons.
I think maybe that's what apple was trying to get across, buy some quality hardware that is updated regularly instead of spending low on cheap things. It's a poor argument for sure but I wouldn't call it out of touch because it is the defacto argument sales people try to use to get you to purchase more expensive things.