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> They have the responsibility to defend their trademark, otherwise it could be abused by a rival claiming they did not adequately defend it.

Agreed, but you can do this without pissing off everybody in the universe.

http://www.businessinsider.com/jack-daniels-wrote-what-has-t...

Before, I had no idea who kik was. Now, I know them as a bunch of jerks.

Big fail for a "social media" company.




Yeah but literally nobody is going to care about this outside the programmer community, and we're not their target audience.


"Are you a developer? Kik has open-sourced tools and libraries to help you create great web experiences ..."

This is on their homepage. They want developer to use their Pedo enabler API.




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