Hacker News new | past | comments | ask | show | jobs | submit login

Believe it or not, people have been optimizing the eggs location long before the Internet, using the simple art of [anonymous] sampling and statistics. There is absolutely no technical need to track everyone's every move, the ad / surveillance industry is overreaching by a huge margin. See http://www.nielsen.com/us/en/about-us/nielsen-families.html for an example of sampling in action.

Furthermore, the eggs are hidden on purpose, such that people have to walk a long way along aisles filled with high margin impulse buy crap. As a customer, this "optimization" is actively trying to exploit my atavic weaknesses and damage my health. Thank you very much, I don't sense a whole lot of sympathy for me here, just a race for the quick and dirty buck.




They have been doing it for a long time, but we know the game now. Most people haven't figured out they are being digitally tracked, but when that happens, I have a feeling consumers will get proactive, and really begin to withhold, or make it difficult for entities to track buying habits.

As to eggs in the back of the store, yes milk and eggs are always in the back of every store I can recall. We all know the game. Why piss off your loyal customers? Too many MBA's? I don't know, but it's obviously not working. I don't like shopping anymore. I don't think I'm alone.

I can't think of any brink and morter store that's doing well. And they always blame the Internet?

Whole foods was doing great for years. Now with uniformed security guards roaming around, tired workers, sneaky product placement; their quarterlies are the chits. They blame competition. It's not competition. Your stores became like everyone else. By the way, the CEO did promise to make staples affordable and he delivered. Milk, eggs, butter, and bread are cheaper than Safeway, along with their brand of product. There 365 products are reasonably priced.

I am very respectful to pretty much every store I shop in.

By respectful, I treat the store like I live there. I put away items of I didn't need. I don't just leave the item in the cart, or in another area of the store. I don't mess up shelved items, like books, etc. I treat the employees with respect, and try to make their horrid jobs easier.

That said, when I walk into a store like Home Depot. A store that is tracking my movements throughout the store with CCTV, and takes a picture of my mug at every isle, checkout, bathroom entrance, point of sale, etc.; I could care less about how I treat the store. Do I care that every one of my transactions is transferred to some server in Richmond Virginia--yes!

It's funny, I used to like the company. I was glad when they opened up near me. The employees seemed like they liked/respected their employer. I used to go to their stores just to browse. I usually ended up buying something.

Jump foreward to today. I only shop there if I absolutely have to. I walk into that chit box, and can't get out quick enough. If I don't need a product in my hand it goes anywhere except where it was located. My mood changes once I walk through those doors and look into those cameras. I don't think I'm the only one who dislikes being monitored, tracked, and manipulation with product placement.

Their employees seem like they are working in a correctional facility. literally every employee seems misserable.

Home Depot is a perfect example of too much tracking(I don't know all their digital tracking tools--I just feel like I'm being watched. I don't like showing my ID when returning an item with a receipt.), bad security, and general useless advice from MBA's who should have at least one year of grunt level retail work before being promoted to screwing up a store.

I have a feeling tides will turn eventually.


I made a small purchase in store at Home Depot with a credit card (a bad habit, which I've resolved to do less of [0]). A few weeks later I received an email asking me to review it, to an email address I had used for online ordering. In retrospect, it wasn't so amazing that they'd correlate this information, but that they'd have the audacity to assume I wanted my relationships with them to converge.

It's similar to price checking something on Amazon, not even logged in, and then them spamming you about that item. Your average person is so overloaded and unobservant that these things apparently don't set off their creepy detector.

[0] I started doing so because it's easier to return items, and I try not to keep stock when a store can do that for me. Speaking of returns, they run your license with a 3rd party verification company that is obviously also surveilling you. Furthermore, if this company's digital voyeurs decide you should no longer be able to return items, you have little recourse. I believe using a credit card avoids them wanting to see ID [1], and obviously prevents their system from denying your return.

[1] Although I've got my license's serial number / 3D barcode covered with blackened masking tape. A picture, name, address, and birthday is more than enough to "identify" me for civilian purposes, thank you very much.




Guidelines | FAQ | Lists | API | Security | Legal | Apply to YC | Contact

Search: