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I am confused. How's the app logo nowhere on the homepage? Did they go with UBER, black square, and the weird backward C thing all at the same time? In addition the font for Uber front page does not match the Uber logo once you log it (where the U seems to have a little curve to it). Get it together, people!

Huh, haven't noticed that yet. This re-brand is so thoroughly weird in every way you could imagine. The original Uber site that I remember had a mark of professionalism and gave me a luxury limo vibe (though I knew it was just people's cars). This site has a more bubbly, AirBnB vibe, for better or worse I guess. I personally thought the professional vibe was better for their product.

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