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I've been preaching this for years! Global warming makes as much sense as eternal damnation to non-believers. It redirects the environmental conversation away from tangible short term problems such as pollution to abstract long term problems like global warming. People can relate to problems affecting people (pollution and health, over-logging and soil erosion, over-fishing and lost jobs, oil and energy dependence, etc). Global warming is a lot harder to relate to. It's so abstract that it's easy for opponents to dismiss and spread FUD.

The shift in conversation towards Climate Change really hurt the environmental movement, IMO.




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