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Pinterest is kind of like delicious, reddit is kind of like forums, facebook is kind of like myspace, twitter is kind of like irc. There's nothing new. Iteration on a good idea is not a bad thing.

The thing is, everything Google is doing is a lesser form of what it's copying so it's not an iteration. That and they're not just copying one thing they're trying to do everything. Why? All of your examples sought to improve upon one thing, do it well, and do it with focus.

My main point is that Google's social products are all over the place. They're firing on all cylinders but not aiming at anything.

I'm guessing they see the integration as an iteration. A lot of people would prefer to have a single sign-on, cross-linking etc. rather than having separate Facebook, Twitter, etc.

Reddit is not kind of like forums, it's almost Usenet ported to the web.

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