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Airbnb doubles down on douchebaggery (jwz.org)
35 points by aaronbrethorst on Oct 23, 2015 | hide | past | favorite | 5 comments



This may have been a work of marketing genius: https://medium.com/@jhreha/why-the-tone-deaf-airbnb-ads-migh...


Yikes. I'm a fan of the anti-tax message and - very rare - corporate use of free speech to rail against the rampant kleptocracy. But they really missed the mark on tone here. (As with most of their own-kookaid-sipping marketing efforts.) This does nothing but galvanize the opposition.


I wonder how much they spent (wasted) on the advertising that achieved nothing but make them come across as tone-deaf a-holes?


You have to also factor in how much lost business this'll end up costing them. Might be a little, might be a lot, but it'll be nonzero.


You have to love how posts critical of these cunts get buried almost immediately. Kudos to the astroturfers, whoever you are, hope you get paid well!




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