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I'm glad someone wrote this article. I used to work at an ad network and for that reason, I've ethically chosen not to use an ad blocker. But I do agree that consolidation of tracking, over-abundance of ad spots and nasty performance have reached new lows that I've considered using one.

I think it would be nice if publishers just went back to <img> tags. Script tags and iframes and flash give to much power and result in lots of performance issues.

You can still track and consolidate with an img tag but the tracking is limited to what's in the http headers.




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