If they didn't buy the ad, someone else's ad would be at the top. Many people do... | Hacker News

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freyir on Oct 2, 2016 | parent | context | favorite | on: Ask HN: Why do companies buy ads when they are the...

If they didn't buy the ad, someone else's ad would be at the top. Many people don't distinguish between the top search result and the ad.

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